Eastleigh College

Marketing Coordinator (Content)

Location
Eastleigh, Hampshire
Salary
£24,504 per annum
Posted
15 Mar 2019
Closes
02 Apr 2019
Job Level
Officer
Teacher Training
Teacher Training Not Offered
Contract Type
Permanent
Hours
Full Time
Organisational Type
GFE College

A rare opening has emerged within the department, and the team is currently seeking a talented individual with relevant marketing, journalism and public relations experience to:

  •  Enhance the reputation of the College by curating (and creating), managing, measuring and distributing newsworthy and engaging content across all external and internal communication channels.
  • Actively engage with the range of College audiences on social media, developing a posting schedule of planned content where possible.
  • Develop relationships with internal departments and online sources / influencers in order to source or create relevant content.
  • Monitor the College’s brand and our competitors brands online in order to identify best practice ensure the businesses continued growth, in a challenging market.

It would be highly desirable for you to have:

  • A minimum of three years’ demonstrable experience of content creation and delivery in a similar role.
  • Experience writing for blogs, websites, newsletters, press releases and promotional collateral
  • The ability to simplify the complex: an excellent storyteller with great content creation and editorial skills
  • Accurate and meticulous copywriting experience
  • The ability to work to tight deadlines and within budget

As well as a good working understanding of:

  • PPC (pay-per-click advertising)
  • SEO (search engine optimisation)
  • Google Analytics